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STRONG CLOSER Weekly Sales Builders – October 29, 2020

  • Are You Selling Products or Value – and What’s the Difference Anyway?
  • What’s More Important – Your Sales Goals or Your Sales Process?
  • Sell More and Earn More by Cashing in Your Golden Eggs
  • Make the Right Start in a Customer Service Conversation
  • Get Sales Appointments by Establishing Rapport
  • Listening: The Greatest Customer Relationship Builder 

Are You Selling Products or Value – and What’s the Difference Anyway?

by Monika D'Agostino

Your company, your products, your commitment to customer service – all are very important components of the success of your business. Without all the features you offer, there would be no business! But all of them combined are not enough to sustain that business if you are not also selling value.

What’s More Important – Your Sales Goals or Your Sales Process?

by Keith Rosen

Whether we create them ourselves or they are assigned by a manager, we all have sales goals. But when we focus too hard on the numbers, we can lose sight of the sales processes that we must perfect in order to achieve those numbers. In the end, focusing on improving our sales processes will ultimately lead to meeting and exceeding our goals.

Sell More and Earn More by Cashing in on Your Golden Eggs

by Strong Closer Editorial Team

The greatest pressure in sales is to close business as quickly as possible, to make this period’s numbers. That’s why we’re always being told to spend as much time on prospecting as closing to make sure we have deals to close next month, too. In this article, you will learn 10 techniques for making your numbers today while still paving the way for tomorrow.

Make the Right Start in a Customer Service Conversation

by Strong Closer Editorial Team

You probably know that the first 60 seconds make all the difference in a sales conversation. It turns out that the same is true for customer service conversations. Every customer is different, and their needs when you first speak with them are different. What you say in the first moments of a customer service conversation can make all the difference in your ability to address their unique needs.

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SALES TIPS FROM STRONG CLOSER READERS

Get Sales Appointments By Establishing Rapport

Cold Calls turn out to be less cold when you have something to say that immediately engages your prospect. The more things you have in common with the prospect, the more you have to work with.

 

Read In-Depth articles about Cold Calling and other methods of Prospecting for New Customers


Do you have a great tip for Strong Closer Readers? Click HERE to submit your tip, and we’ll let you know if we can use it.

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FROM THE STRONG CLOSER ARCHIVES

Listening: The Greatest Customer Relationship Builder

by Bill Cates

When meeting someone for the first time – a prospect, a new friend, a potential business associate – we often fail to really hear what the other person is saying to us. We mean well, and we really care about the other person. But we have so many other elements wandering through our brains that it is hard to focus on what they are saying.

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